Article from Cara Hayes, Verisign director of digital marketing, previously published in WIRED.
The Venture Capital (VC) community is well aware of the value of a great domain name. In a recent essay, Paul Graham, venture capitalist and co-founder of the Y Combinator seed capital firm said, “The problem with not having the .com of your name is that it signals weakness.” It’s no wonder that 100 percent of the top 20 Y Combinator companies by valuation have the .com of their name.
Recent data shows that .com is the most popular domain extension for funded startups. That’s because its global recognition and unmatched security, stability and reliability lends instant credibility to brands associated with a .com domain name.