Jeannie McPherson
Director of Product Management, Social Media and Mobile Applications.
Jeannie McPherson is Director of Product Management for Verisign’s social media and mobile initiatives. An avid social media and domain name enthusiast, Jeannie is responsible for managing the development and implementation of products and campaigns designed to illustrate the value of domain name registration for use with social media and mobile applications.
With a background in public relations, digital and social media marketing, and marketing communications for several leading technology companies including Verisign, Cisco and AOL, Jeannie brings a unique perspective to the Product Management team as well as first-hand experience with emerging use cases for domain names in social media and mobile applications. She joined Verisign in 2010 as the lead public relations manager for Verisign’s Security Services business. In 2013, she moved to the company’s newly formed Corporate Content Marketing team where she led the strategy for messaging and content development, and social media marketing. Before joining Verisign, Jeannie worked on content marketing for Cisco’s Collaboration business and held a variety of roles at AOL related to strategy, marketing and communications.
Jeannie has been published in a variety of magazines, newspapers and digital outlets, and is most recently a contributor to WIRED, Social Media Today and CircleID. When she’s not promoting the benefits of having a branded online presence, you can find her searching for great domain names to add to her modest domain portfolio or sharing news and insights on Twitter and LinkedIn.
Jeannie holds a Bachelor of Arts in Communications from Loyola University New Orleans and a Master of Arts in Communication from George Mason University.
Recent posts by Jeannie McPherson:
Hint: It’s at least $1 billion every year.
Recently, a blogger whose website features posts and ads from domain speculators wondered what the cost of registering a .com domain name would be if somebody else ran the .com registry. But this blog post asks the more relevant question: “How much could businesses and consumers save if the benefit of .com price caps were passed along to consumers?”
Now is a good time to focus on this question, since Verisign and the US Department of Commerce just amended their Cooperative Agreement to allow limited, regulated .com price increases.
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Verisign publishes a monthly blog post series that identifies the top 10 trending keywords registered in .com and .net domain names in English during the preceding month. Given the popularity of these terms, I thought it would be interesting to discover domain names that are available by entering a combination of the keywords into DomainScope, Verisign’s domain name generator that helps find creative suggestions for domain names.
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Tech startup’s innovative SaaS app helps small businesses, entrepreneurs and marketers save valuable time and money on graphic design.
The idea for Snappa – to enable digital marketers to create and share highly engaging marketing visuals in minutes – was born out of necessity. Snappa Co-Founder and CEO Christopher Gimmer identified the need for a simple online graphic design tool for small businesses, entrepreneurs and marketers after struggling to support his own content marketing needs for several of his bootstrapped businesses.
I caught up with Christopher recently to learn more about Snappa’s move to a .com domain name.
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Verisign publishes a monthly blog post series that identifies the top 10 trending keywords registered in .com and .net domain names in English during the preceding month. Given the popularity of these terms, I thought it would be interesting to see what available domain names I could discover by entering a combination of the keywords into DomainScope, Verisign’s domain name generator that helps find creative suggestions for domain names.
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Verisign publishes a monthly blog post series that identifies the top 10 trending keywords registered in .com and .net in English during the preceding month. Given the popularity of these terms, I thought it would be interesting to see what available domain names I could discover by entering a combination of the .com keywords into DomainScope, Verisign’s domain name generator that helps find creative domain name suggestions.
Based on the keywords published this month, below is a list of my top 10 favorite .com domain names that were recently available containing these and other popular keywords.
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Verisign publishes a monthly blog post series that identifies the top 10 trending keywords registered in .com and .net in English during the preceding month. Given the popularity of these terms, I thought it would be interesting to see what available domain names I could discover by entering a combination of the .com keywords into DomainScope, Verisign’s domain name generator that helps find creative domain name suggestions.
Based on the keywords published this month, below is a list of my top 10 favorite .com domain names that were recently available containing these and other popular keywords.
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So you’ve decided that you want a domain name, congrats!
Your first instinct is probably to register your domain name with a .com domain name extension. With nearly 30 years of top-tier news, entertainment and businesses associated with .com, it has become one of the most versatile, trusted and recognizable domain name extensions around the world. Every Fortune 500 company and many of the top startups have .com domain names. And domain and branding experts agree that a .com domain name is preferred over other domain names.
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Earlier this month, Andrew Allemann wrote a post on notable NameJet sales in which he discusses the sale of PropertyRehab.com for $2,400 as “a perfect example of how wrong some domain registries are on their premium pricing.” He mentions that the registry operator for the .rehab new generic top-level domain (new gTLD), has marked property.rehab as a platinum domain name and asks: “Why would someone pay thousands (or tens of thousands) a year for Property.rehab when they could buy PropertyRehab.com for just $2,400?”
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In the last three years, almost 1,000 new generic top-level domains (new gTLDs) have entered the market, increasing the previous 22 options for generic domain name extensions, like .com, .net and .org, by almost 5,000 percent. While expanded choice can be good, consumers, small businesses and website owners may be overwhelmed by the many different options and have a lot of questions about which domain extension is right for them or their brand. Recently I spoke with editors at WIRED about what their readers should ask themselves when determining how to choose the right domain name and it came down to the following seven key questions.
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