Make Your Idea Internet Official: Your .com Is Waiting

As you think about bringing your business online, look no further than .com, one of the most universally recognized domains on the internet. While .com is highly desirable for the businesses and individuals around the globe, did you know there are still millions upon millions of great .com domain names available for registration? Let’s take a look at the latest facts around .com availability, based on an analysis of .com domain name registrations as of July 2014:

  • 23 million times a day, a .com domain name availability check is successful [1]
  • Over 95 percent of five-character .com combinations are available
  • More than 99 percent of six-character .com combinations are available
Even though there is an abundance of .com domain names available for registration, many experts recommend registering descriptive and keyword-rich names because they attract higher click-through rates on search engine results pages.

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Why the UK needs a Go and Grow Online campaign

Guest Post from Emma Jones, founder of UK-based Enterprise Nation

With almost 50% of small businesses said to be without a website and, of those that are online, only a few taking the opportunity to trade, Emma Jones of London-based small business network, Enterprise Nation, outlines the need for a campaign to help British businesses make the most of the web.

When I founded Enterprise Nation in 2005 it was to help people turn their good ideas into great businesses. Now, by offering expert advice, events, networking and inspiring books, we have more than 60,000 members in the UK who are all looking to create thriving small businesses.

When Enterprise Nation first started, Facebook was still in its infancy and Twitter hadn’t even been founded, which shows just how quickly the online world has changed! With over 2 billion people now online across the globe, the digital world represents a big opportunity for small businesses. Having a website to showcase your products and services is like having a shop window that the world can see into, at any time of the day (or night!). It’s never been so easy to launch online with template website providers, blogging platforms and social media. So why is it that so many businesses are yet to embrace the web and reap the rewards?

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Internet Grows to 271 Million Domain Names in the Fourth Quarter of 2013

Today, Verisign announced five million domain names were added to the internet in the fourth quarter of 2013, bringing the total number of registered domain names to 271 million worldwide across all top-level domains (TLDs) as of Dec. 31, 2013, according to the latest Domain Name Industry Brief. The increase of five million domain names globally equates to a growth rate of 1.9 percent over the third quarter of 2013. Worldwide registrations have grown by 18.5 million, or 7.3 percent, year over year.

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Interest in Bitcoin Reflected by Domain Registrations

Bitcoin, the crypto-currency that has captured the imaginations of technologists and economists around the world, has received a considerable amount of attention over the past couple of weeks.

Recently we have seen how domain name registrations tend to surge in the immediate aftermath of global phenomena. The rise of Bitcoin also presents an opportunity to track global interest and investment by way of .com and.net domain name registrations.

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More Brands Are Turning to .com for International Appeal

One of the greatest strengths of the internet is seen when a customer in one country engages with a brand in another. The internet has enabled companies to grow in influence and reach customers far beyond national boundaries in ways that could not have been foreseen even a decade ago.

One of the few places where national boundaries are still apparent online though is in a brand’s domain name. By using a domain name tied to a country, such as one ending in  .uk, .ru,  or another country code top-level domain (ccTLD), a brand can signal to the world its country of origin.

This is great for a company that only wants to engage with customers in their home country. However, for a person attempting to access content from abroad, a domain name ending in a ccTLD may be difficult to remember due to its unfamiliar syntax. Companies seeking to connect with a global audience can’t afford to have the address for their digital storefronts be limiting in any way. For this reason, it is usually best to select a domain name extension that people are globally familiar with, like .com and .net.

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Verisign to Issue New Domain Name Industry Brief Beginning in 2014

Today, Verisign announced that we are updating the Domain Name Industry Brief (DNIB) and a new version of the DNIB is expected to be released in the first quarter of 2014.

With the internet continuing to evolve in new ways, we have been evaluating how best to align the DNIB with that evolution so it better addresses the interests of our readers and expands the scope of the trends we’re tracking. We remain committed to continuing to provide informative content on the latest industry trends that are most relevant to our readers.

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